SMX Master Classes: Actionable search marketing training

With the unending changes across the search marketing ecosystem (July 1st marked the long-anticipated forced switch to GA4, generative AI is taking the world by storm, the future of SERPs and PPC is hanging in the balance, and the next major Google algorithm is just around the corner) … now is the perfect time to sharpen your skills and expand your professional horizons.

Attend your choice of tactic-rich SMX Master Class — a live, expert-led, two-day deep dive into your search marketing specialty — online August 16-17.

All classes are streamed directly to your computer for a fraction of the cost of in-person events (and a fraction of the time investment, too).

Your $249 Master Class pass unlocks access to ONE two-part Master Class. Hungry for more? Purchase multiple Master Classes to unlock 15% off total registration. On-demand access will be available until October 16, 2023.

Need to convince your boss to let you attend? Check out these helpful talking points and handy templated letter!

Attending a Master Class is a terrific step toward a more successful campaign, company, and career:

Soak up actionable tactics

You’ll walk away with actionable tactics and specific steps you can implement immediately to improve campaign performance and achieve measurable results, no matter your KPIs.

Train with trusted experts

Meet your SMX Master Class instructors – seasoned experts in their respective fields who know their stuff and are ready to share. Not only will you learn reliable, proven tactics – but hearing what the best in the biz are up to will empower you to validate your instincts and initiatives.

Engage in extended Q&A

Attend your Master Class live for the chance to get in-depth answers to your specific questions. Q&A runs throughout the day, giving you plenty of time to engage your instructors with your case-by-case curiosities. (Only available live.)

Streamline your training experience

If you’re like most search marketers, you’re juggling a ton of priorities… and while continued training is essential, multi-week training courses can be a drain on productivity. SMX Master Classes pack need-to-know knowledge and invaluable Q&A into six laser-focused hours, so you can efficiently grow your skills and put them to work right away.

Train when it fits your schedule

Whether you’re unable to make time during the day, have to step away for an important meeting, or want to replay portions for deeper learning – you’ll be able to access your entire Master Class on-demand online until October 16, 2023.

World-class training for a fraction of the cost

For just $249, you’ll unlock six jam-packed hours of premium search marketing content designed and delivered by industry legends like the father of SEO, Bruce Clay, and renowned Google Ads expert, Brad Geddes. It’s all yours for less than the cost of a plane ticket to an in-person event.

Attend from anywhere

Digital access means everyone can attend with ease: No plane ticket, no hotel room, no travel. Log on from your office, kitchen table, couch… wherever!

Demonstrate your commitment to continued learning

Attend an SMX Master Class to earn your very own personalized certificate of completion and a nifty digital badge. Use them to verify attendance to your manager, demonstrate your knowledge of the latest industry topics and trends, beef up your CV, resumé, and LinkedIn qualifications, and showcase your involvement in the search marketing community.

Unite your team (and save up to 20%!)

Attending with your colleagues not only unlocks exclusive group discounts, it helps promote a sense of camaraderie and gets your team on the same page — mission-critical for remote teams, and tremendously beneficial for in-person teams, too.

Group discounts depend on party size… email [email protected] to learn more and receive your personalized group discount code.

Cross-train on multiple disciplines (and save 15%!)

More and more, search marketing is an integrated industry — content impacts SEO, PPC can influence organic optimization, and analytics fuel top-level decisions. Cross-train on multiple critical search marketing disciplines when you purchase more than one Master Class – and save 15% off total registration* while you’re at it.

Need to convince your boss to let you attend? Check out these helpful talking points and handy templated letter!

*Discounts for different offers cannot be combined.